SEO Course | Search Engine Optimization Training Classes in Ahmedabad

Course Overview

The course on (SEO) Search Engine Optimization will introduce about the online search, mechanism of search engines and covers advanced topics: link building, advance keyword research and SEO tools. This course will introduce you to some of the most advanced skills, so that you can make your website works best; the search engine attracts and charts maximum traffic. On completion of the course on Search Engine Optimization at iFlame Institute, students can establish their career in the online marketing industry in which they can also work as freelancer.

Course Content

Search engines & Basic
  • What are Search Engines and Basics?
  • Popular Search Engines.
  • Crawlers / Spiders
  • importance of Search Engines
Website & Basic
  • What is Website?
  • Working of Websites.
  • Domain Extensions and Sub-Domains
  • Schema.org
Keyword Research & Analysis
  • What is Keyword?
  • What is Keyword Density?
  • Various types of Keywords.
  • Google trends
  • Keyword Proximity
  • Keywords Research & Analysis
  • Google Sandbox effect
On-Page Optimization
  • Meta Tag Optimization
  • Image optimization
  • Creating/uploading Robots file
  • Creating/uploading HTML & XML Sitemap
  • Bold & Italic Tag
  • What is Page Rank?
  • 404 Error Redirects
  • 301 / 302 redirection
  • Competitor analysis
  • Pre/post-website analysis
  • Alexa report
  • Some Common SEO tools & plug-ins
  • Anchor Text
  • Heading tag
Off Page Optimization
  • Blog Creation & Posting
  • Article Submission
  • Search Engine Submission
  • Directory Submission
  • Free Classifieds
  • Forum Postings
  • Social Bookmarking
  • Documents / PPT & PDF Sharing
  • Image Submissions
  • Press Releases Submission
Algorithms Updates
  • What is Google Panda?
  • What is Google Penguin?
  • Google Rank Brain
  • Google Humming Bird
  • Canonical Links
  • What are Site Links?
SEO Tools
  • Introduction to Google Analytics & Webmasters
  • Creating/uploading Google Analytics code
  • Admin Section in Google Analytics
  • Dimensions & Metrics
  • Various reporting tabs
  • What are Sessions, bounce rate, new v/s returning users ?
  • Acquisitions from various channels, medium & sources.
  • Custom Reporting in Google Analytics
  • Goals & Funnels in Google Analytics
  • Applying filters in google analytics
  • Conversion Tracking in Google Analytics

What are the requirements?

  • Basic Internet Usage

What am I going to get from this course?

  • Find Your Targeted Audience – Where They Are – What They Do & What They Are Looking For
  • Do a Deep & Comprehensive Keyword Research to Find the Worth of the Keyword and the Topic
  • Learn Step by Step On-Page Optimization For Your Websites, It’s Pages & Single Articles
  • Learn Step by Step Off-Page Optimization to Submit Your Website to Search Engines, So They Can Discover it Easily
  • Create a Massive Amount of Natural Backlinks for Your Website Very Easily Using Simple Methods
  • Use Advance Techniques to Create Thousands of Backlinks within a Short Period of Time Legally
  • Learn About Google Algorithms Panda & Penguin – Recover Your Website From Penguin & Panda
  • Learn All Working SEO Tools to Get Ideas about the SEO Progress & Work Flow

Who is eligible for this Course?

  • Those who want to learn SEO
  • Those who want to grow their business through real search engines traffic

Course Objectives

  • Understand the Functions of Search Engines
  • Learn what is Search Engine Optimization
  • Learn what is Page Rank
  • Understand Search Engine Services and Tools
  • Build Accessible Sites
  • Measure and Track Success
  • Understand Indexing and Crawling
  • Work with Web Master guidelines and tools